retail design

Retail Revamp Carol b. Retail Design

Retail Design services 

Looking to revamp or fully refurbish your retail or community space? Creating the right environment that supports and reflects your brand is imperative to ensure the best possible customer experience. 

Thinking about your shop front, interiors, floor plans, product layout and visual merchandising strategy, I provide a range of services and a fresh perspective balancing both the creative and commercial aspects of your retail or community space.  My approach is collaborative, working with what you have and introducing what you need, to ensure your creative vision is brought to life. 

My design experience spans across retail environments, tourist information centres, libraries & community centres.  From concept design drawings to detailed design documentation, I am available to fully project manage and oversee all projects. 

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Design audit  

Before embarking on a full renovation of your space, have you considered a retail design audit?  Often the size and scope of work can be overlooked or underestimated.  A design audit will help you understand the project before you and outline what needs to be done along with preliminary budget estimates.

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revamp & refresh 

Not up for a major renovation but keen to simply refresh your space?  This could include new colours, interior finishes, a redesigned counter, improved floor plan, or a new visual merchandising strategy.  If you are looking for cost effective, simple changes that can make a huge difference to your space.  

retail revamp educational program 

Carol b. Retail Revamp Visual Merchandising Educator

A series of inspiring and educational teachings, based upon learning's from the Retail Revamp book, this customised program teaches retailers and those with a keen interest in visual merchandising & display the importance of activating any type of retail environment.  At the end of this program participants will understand how to increase customer foot traffic and ultimately how to increase sales through a solid visual merchandising strategy. Retail Revamp is a series of practical workshops and seminars providing participants the opportunity to reflect on their visual merchandising challenges, delivering takeaway tips and tricks that can be applied to make an immediate difference to any business.  

Prior participants of the Retail Revamp program include; nextra, Go Vita, Gold Coast Libraries, ODMA Association, TAFE Albury NSW, Eckersley's, Australian Gift & Homewares Association, Cash Converters, Mission Australia, The Outdoor Furniture Specialists, Beechworth Honey, Beechworth Bakery, EMU, Glen Iris Council, Kinokuniya Bookstore

‘Thank you for your time last week; the feedback has been extremely positive. The Retail Revamp Workshop was clean, practical and beneficial for all those involved; even the members who we indicated may have been of a more ‘mature’ level were enthused and inspired when leaving.’
— Danielle Johnston, Marketing Manager, nextra Australia
The Dust Jacket, Inverell NSW - after hours window demonstration 

The Dust Jacket, Inverell NSW - after hours window demonstration 

Gold Coast Libraries - hands on visual merchandising workshops    

Gold Coast Libraries - hands on visual merchandising workshops 


Thank you for your great tips - we were able to put some of it into practice last weekend at the Port Fairy Folk Festival, we created symmetry & colour blocks. Possibly a combination of improved layout & cooler weather but we had our best sales there of our 8 years in attendance!
— Penny, Woolerina

retail revamp seminars & workshops  

Retail Revamp Seminars are typically held before or after trade (to suit retailer working hours) providing the participant a solid understanding on the importance of a visual merchandising strategy. 

The seminar provides the participant the opportunity to reflect on their retail environment, to consider visual merchandising improvements and the chance to interact with other retailers in a similar position.  Before and after photos, case studies and videos are shared, along with take away tips and tricks that can be be immediately applied to any retailing environment. 

Retail Revamp Workshops run from a day through to a full week, where all aspects of visual merchandising and display are considered.  The workshops include a mix of learning practices such as; comprehensive theory and brainstorming sessions, hands on (in store) visual merchandising sessions,  one on one consultations, after hours live window demonstrations, after hours window walking tours and much more!   

The nature of these workshops allow the participant to fully put into practice all of the theory learnt.  Hands on sessions provide the opportunity to work through any situations where a participant may be 'stuck' and group sessions foster a productive and creative learning experience, where participants learn and interact with one and other.

Workshops can be customised to suit client specific content. 

Contact now, to learn more about the Retail Revamp educational program.  

Carol, thank you for our training. It has been really well received and feedback about your presentation style has been very positive. It was wonderful to have a trainer who was so well prepared and researched and with such energy and enthusiasm right to the end of the last session.
— Alison Kemp, Executive Coordinator, Libraries and Cultural Development Branch City of Gold Coast
Thanks for visiting us! Clarinda Street is still thriving!
— Parkes Shire Council
We are a small retailer with many years experience. I cannot stress how beneficial Carol’s revamp workshop and in-store consultancy has been for us. She has literally transformed the way we think about our visual merchandising. Every small business needs a great accountant and a great visual merchandiser!
— Rebecca, Stitchings, Lithgow NSW

REGIONAL retail revamp

Caro b. Regional Retail Revamp - Visual Merchandising Educator

The very first ‘Regional’ Retail Revamp, visual merchandising workshop took place in October 2006, in the NSW town of Hay. 12 years later with over 45 workshops conducted across 28 towns across regional NSW, this revamp roadshow is well and truly in full swing.

Working hand in hand with local Councils, Business Chambers of Commerce, Economic Business Development Managers, and local Tourism Officers, the Retail Revamp program has traveled far and wide from the back of Bourke to Boorowa delivering inspiration and information to regional business communities. 

The program has grown and developed over the years, what began as a 2 hour workshop, now spans over a week with a variety of Retail Revamp activities taking place, including;

  • One on one retailer consultations
  • Group hands on visual merchandising sessions
  • After hours window demonstrations
  • Dusk window walking tours
  • Turning Towns Around - creative brainstorm sessions & much, much more   

The program brings business communities together and challenges the way a community thinks of its town. Bringing a fresh set of eyes and a new perspective, this program investigates the potential to turn a town around by providing the skills, the tips and tricks and often much needed motivation to get business moving in the right direction. 

Retail Revamp program is flexible in its offer and customised to suit your regions needs.   

You can read all about previous regional Retail Revamp activities on my Blog page. 

It’s been terrific to have Carol in Inverell this week. The visit has attracted lots of positive feedback, has generated some fresh ideas for promoting our beautiful town and also brought our business community together. We look forward to sharing the results with you!
— Inverell Shire Council
A massive thank you for coming to Orange with your Revamp Retail workshop. We have received multiple emails of thanks from businesses attending. So it was lovely to receive these emails from local business
— Sharon D'Elboux, Business Development Manager, Orange City Council
The Retail Revamp Workshop provided a valuable and engaging experience for our local businesses. It has been inspiring to see businesses making or planning improvements to their store layouts and shopfronts as a direct result of attending the workshop. Attendees learnt a great deal and are already asking when the next Retail Revamp workshop will be!
— Sarah Derrett, Economic Development Team, Warren Shire Council

speaking engagements


public speaking ENGAGEMENTS  

Keen to educate your team or customers on the importance of great retail design & visual merchandising? 

I offer a customised public speaking service, the perfect platform to inspire your audience on the what, when and why of retail design & visual merchandising covering all types of retail environments. 

Speaking engagements can be created to include client specific content. 

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Interested in a live visual merchandising demonstration at your next exhibition or conference event? 

Live demonstrations are a great way to visually communicate the the key principles visual merchandising & display. Participants can witness displays bouh to life, learning the tips and trick of the trade! 

Live demonstrations are created to include client specific content & product.



Retail Revamp provides an introduction to visual merchandising and details the importance of a visual merchandising strategy for any retailer in today's marketplace, no matter how big or small.

This book offers a do-it-yourself approach to visual merchandising, with basic merchandising principles and practices that can be implemented in your retail space. It takes the mystery out of visual merchandising, without losing the wonder, and helps you create those ‘wow’-worthy retail displays.

An easy to read book, packed full with information and inspiration, with plenty of colourful visual examples, it will have you re-merchandising your store to your great financial advantage in no time at all.


Hi to all, we were at the gift fair 2009 and attended one of your seminars bought your book and now in 2016 we have moved into a beautiful space and it has been merchandised with the help of your book and is amazing I only had to wait 7 years to put the awesome advice into practice, your work thank you
— Robyn, Trophy Co